“Now the campaign part has ended, and we’re moving on to the production part,” Lee said. But he has done Kickstarter campaigns before, and Exploding Kittens raised more money than all of those projects combined. Inman is accustomed to a following of tens of millions for his regular digital comics. Matthew Inman of The Oatmeal came up with the name and said he would put The Oatmeal’s name on the game after playing it with Lee. Instead of producing 500 decks, the company will now be producing nearly a million decks on the schedule they promised for July.

“We did think it would be popular, but we were off on the scale by several orders of magnitude.” “No sane person would have predicted it would be a success to this degree,” said Lee, in an interview with GamesBeat. They’ve added a fourth person, who will help them handle social media and figure out how to spend all that money. It is the biggest tabletop game project in the history of Kickstarter.

The game was created by Elan Lee (Xbox, alternate reality games), Matthew Inman (The Oatmeal), and Shane Small (Xbox, Marvel).

Exploding kittens